On Saturday August 21st, I have the honor of presenting at the Association of Bridal Consultants Regional Meeting. The event is being held at the Renaissance Hotel at the World Golf Village. My topic for the presentation is Internet Strategy, which essentially means that I will show the attendees how to use the Internet to grow their business. I will touch on making sure that their website is optimized for search, developing a solid SEO strategy, focusing on good website content (content is king!!), using social media, pay per click marketing and other web based business tools. Joining me in the presentation is Chris Kennelly of Kennetic Productions. Chris is a video expert and when you think of dynamic web content, video is at the top. I am really looking forward to the sessions.
The meeting is only 1 of 3 major events I have planned for that day. Starting at 8 am, my son Kyle and I are going to help the Downtown Council get ready for the Jaguars by painting the Paw Prints down Adams Street. The Paw prints start near Main Street and go almost all the way to the newly minted Everbank Field. After the meeting, Kelli and I are attending the first preseason home game with the Jaguars taking on the Miami Dolphins. We are season ticket holders and when we are not building websites in Jacksonville or implementing search engine optimization, we really love going to the games.